Apple CEO John Ternus defends AI strategy: 'Don't want to ship AI for AI's sake'
Apple CEO John Ternus, in a WIRED interview published October 30, defended the company's AI approach, saying it wants products people love without thinking about AI. He also addressed past software delays and faced investor questions over Siri AI and rising memory chip costs.
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Timeline · 7 reports
- 2026-11-03 08:01 · Mashable AI
Apple Q4 2026 earnings call: CEO John Ternus addresses iPhone Duo availability and increasing prices - 2026-11-03 02:03 · Fortune AI
New Apple CEO John Ternus chalks up some early wins, but the honeymoon is over - 2026-11-01 13:13 · Economic Times Tech
Apple CEO John Ternus defends AI strategy: ‘Don't want to ship AI for AI's sake’ - 2026-10-31 23:00 · DEV Community — AI
Apple CEO John Ternus says no AI for AI's sake - 2026-10-31 21:53 · DEV Community — AI
Apple CEO defends company's AI strategy - 2026-10-31 21:41 · TechCrunch AI
Apple CEO says the company doesn’t ‘want to ship AI for AI’s sake’ - 2026-10-31 10:40 · The Next Web
John Ternus tells WIRED Apple won’t ship AI for AI’s sake