Before You Automate Paid-Media Reporting: 14 Data Integrity Tests
The decision this guide helps you make An automated marketing report is ready for executive use only when its inputs, definitions, time window, calculations, and caveats can be reproduced by someone other than the workflow that generated it. A polished dashboard is not evidence that the numbers rec…
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- 2026-11-12 04:53 · DEV Community — AI
Before You Automate Paid-Media Reporting: 14 Data Integrity Tests