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BrightEdge Travel Study Shows Where Smaller Sites Can Still Break Into AI Search

BrightEdge’s Holiday Travel in AI Search research points to a split in AI-driven travel discovery. Large travel brands account for a substantial share of visibility in Google AI Overviews and ChatGPT for major transactional categories, including airlines, hotels, cruises, and booking platforms. Yet…

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  1. 2026-11-02 18:15 · DEV Community — AI
    BrightEdge Travel Study Shows Where Smaller Sites Can Still Break Into AI Search

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