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ChatGPT Ads Are Expanding: What CPC Bidding Means for Advertisers in 2026

This story is from 2026-08-24. It is preserved in the archive; the latest stories are on the live feed.

OpenAI has moved ChatGPT Ads from an early US pilot toward a broader self-serve advertising platform. On May 5, 2026, the company opened Ads Manager to all US advertisers and added cost-per-click bidding alongside its existing CPM buying model. The change gives advertisers a more familiar way to ma…

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  1. 2026-08-24 19:32 · DEV Community — AI
    ChatGPT Ads Are Expanding: What CPC Bidding Means for Advertisers in 2026

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