DraftKings reportedly tested AI promotions aimed at more profitable betting
This story is from 2026-09-20. It is preserved in the archive; the latest stories are on the live feed.
DraftKings reportedly tested a machine-learning ‘elasticity’ model that ranked casino customers by whether promotions would make them gamble and lose more money, while the company’s own filings show AI-personalized promotion at substantial scale. The reported system is not evidence that DraftKings…
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- 2026-09-20 06:08 · DEV Community — Machine Learning
DraftKings reportedly tested AI promotions aimed at more profitable betting