Drugmakers turn to China AI apps to reach doctors as graft crackdown reshapes marketing
Pharmaceutical companies in China are adopting booming digital AI assistants to connect with doctors, seeking a more efficient channel after a sweeping corruption crackdown disrupted traditional marketing.
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Timeline · 1 report
- 2026-11-11 07:10 · Reuters AI
Drugmakers tap China AI app boom to reach doctors as crackdown upends marketing