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Embeddings and the 3% Overlap Problem: Testing Semantic Search on 14 Query Pairs

A seller on r/Google_Ads posted this fall about their tallow balm ads. They used to show for "tallow cream." Then Google started matching them to pharmacy brands and generic face creams. One reply put it plainly: exact match "isn't truly exact anymore." That's semantic matching from the side where…

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  1. 2026-11-03 12:33 · DEV Community — Machine Learning
    Embeddings and the 3% Overlap Problem: Testing Semantic Search on 14 Query Pairs

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