Five customer segments, and the one that holds 65% of the lost revenue
This was my final project for IBM's Unsupervised Machine Learning course, on the same Telco Customer Churn dataset I used for a churn classifier. The question was different: without using the churn label at all, can we split 7,043 customers into groups that a marketing team would recognise, and doe…
Read the full story at DEV Community — Machine Learning ↗
Timeline · 1 report
- 2026-10-30 05:32 · DEV Community — Machine Learning
Five customer segments, and the one that holds 65% of the lost revenue