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How AI search decides which brands to recommend (what we found in 480 ChatGPT, Gemini and Perplexity answers)

This story is from 2026-10-01. It is preserved in the archive; the latest stories are on the live feed.

Disclosure: I'm Ifham, co-founder and CTO of Depra AI , an AI visibility tracking tool. The data below is from our own open study, and I link to the raw data so you can check it yourself. A buyer opens ChatGPT and types "best face wash for oily skin under ₹500". The answer names two or three brands…

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  1. 2026-10-01 08:19 · DEV Community — AI
    How AI search decides which brands to recommend (what we found in 480 ChatGPT, Gemini and Perplexity answers)

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