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How E.l.f. Beauty is building AI into its community management

This story is from 2026-09-02. It is preserved in the archive; the latest stories are on the live feed.

Ekta Chopra, the company’s chief technology and AI officer, helped launch ‘E.l.fluencer,’ a program that lets community managers use AI to respond more quickly to every query the company gets on social media.

Read the full story at Fast Company AI ↗

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  1. 2026-09-02 11:00 · Fast Company AI
    How E.l.f. Beauty is building AI into its community management

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