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I ran the same product through 3 ad platforms and the copy had to change each time

Last quarter I owned the launch copy for a developer tool, and the channel plan was Google, Meta, and LinkedIn. I wrote one strong draft and shipped it to all three. The click-through on LinkedIn was fine; on Meta it flopped; on Google the character limits broke the sentence in half. One draft was…

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  1. 2026-11-11 11:07 · DEV Community — AI
    I ran the same product through 3 ad platforms and the copy had to change each time

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