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Is AEO worth paying for? The conditions where it isn't

This story is from 2026-09-15. It is preserved in the archive; the latest stories are on the live feed.

Sometimes — and the condition is measurable in an afternoon. Across 13,770 enterprise domains analysed by Conductor between May and September 2025, AI referrals averaged 1.08% of all website traffic, from 0.25% in communication services to 2.80% in IT. Below that floor, with thin deal margins, the…

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  1. 2026-09-15 14:42 · DEV Community — AI
    Is AEO worth paying for? The conditions where it isn't

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