Measuring AI hype in marketing copy: site builder homepages went from 16 mentions of "AI" in 2022 to 570, and "agent" from 0 to 99
A small attempt to put a number on AI marketing: I took the homepages of 37 established website, landing page and scrollytelling builders from the Wayback Machine (the capture closest to 1 July each year, 2019 to now) and counted "AI" as a whole word, plus "A.I.", "GenAI" and "artificial intelligen…
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