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Muck Rack's ‘What Is AI Reading?' Report Finds Journalism's AI Citation Share Falls to 22%

Muck Rack's October 2026 What Is AI Reading? report finds that journalism's share of AI citations has fallen from about 27% in May to 22%, even as earned and third-party sources continue to account for roughly 84% of citations. The fourth edition draws on more than 40 million AI responses and 207 m…

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  1. 2026-10-28 16:23 · Unite.AI
    Muck Rack's ‘What Is AI Reading?' Report Finds Journalism's AI Citation Share Falls to 22%

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