New California law mandates AI performer disclosure in ads

This story is from 2026-09-17. It is preserved in the archive; the latest stories are on the live feed.

Advertisers must disclose the use of AI-generated performers to consumers in California under a new law signed Wednesday by the state's governor.

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2026-09-17 08:40 · TechXplore AI & ML
New California law mandates AI performer disclosure in ads

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