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OpenAI Expands ChatGPT Ads With Visual Formats and Third-Party Measurement

This story is from 2026-10-15. It is preserved in the archive; the latest stories are on the live feed.

OpenAI is expanding ChatGPT Ads with a visual ad format , broader measurement tools and partnerships, and new brand-suitability capabilities. The change moves the advertising product beyond its earlier formats and gives advertisers more ways to assess creative performance and attribution inside Cha…

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  1. 2026-10-15 18:15 · DEV Community — AI
    OpenAI Expands ChatGPT Ads With Visual Formats and Third-Party Measurement

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