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Why We Stopped Offering "SEO Included" as a Checkbox

This story is from 2026-08-28. It is preserved in the archive; the latest stories are on the live feed.

I run a small WordPress studio — webmaster.co.ua, 18 years, 235+ projects. For years, every package included "basic SEO" as a bullet point. It sounded like a value-add. It was actually a promise we couldn't consistently keep, and clients eventually noticed. "SEO included" meant different things dep…

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  1. 2026-08-28 20:54 · DEV Community — AI
    Why We Stopped Offering "SEO Included" as a Checkbox

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