Apple warns memory costs and Siri AI will pressure holiday quarter margins
This story is from 2026-11-02. It is preserved in the archive; the latest stories are on the live feed.
On its quarterly earnings call, Apple said rising memory costs and Siri AI investments will weigh on profit margins in the holiday quarter, with additional pressure expected.
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- 2026-11-02 23:08 · 9to5Mac
Apple says memory costs and Siri AI will weigh on holiday quarter profit margins